Steven Lee Anderson

Marketing // Ecommerce // Growth

Ecommerce & Marketing for Health & Wellness Brands

Proven Track Record

I’ve launched brands from $0 to $1M and scaled brands to $50m+ 

Award Winning

W3 Gold Gold Winner for Website Design. Less than 10% of all entries are selected as Gold Winners 

Steven Lee Anderson
Hi I’m Steven, a dynamic ecommerce and growth marketing leader.  My strategic acumen and technical knowledge have been sharpened by 10+ years of experience. I’ve been on the growth curve a few times and have started and scaled ecommerce companies & brands.

I’ve started or scaled brands that grew from:

$0-$500k (twice)
$0-$1M
$4M-$8M
$12M-$50M

I have a broad range of experience that includes working with founder led mission driven brands, scaling venture backed growth stage brands and innovating with Fortune 500 brands.

Brands I’ve worked with:

What others have to say:

Steven demonstrated exceptional marketing leadership for our e-commerce business which led to strong insights and significant growth. His practice of cross functional collaboration strengthened the project management process, and his active participation contributed to new solutions and removed barriers to growth.

Katie LaLonde

Chief Operating Officer

Working with Steve is a breath of fresh air. To whatever company is lucky enough to witness his work firsthand, he’ll bring thoughtful collaboration and a sky’s-the-limit mentality. He knows how to rally his colleagues and get the best from them. He’s been a great mentor for me in our time working together, showing me the e-comm ropes and demonstrating a dedication to a well-developed customer funnel. I’m very grateful to him for upleveling my growth marketing know-how!

Alyssa Wisnieski

Director of Content

One of my favorite things about Steve: his bias to action. Wonder if something will work? Steve has already implemented it so we can find out. I’ve met few people with the speed and agility he brings to any team.

Laura Artigas

Chief Revenue Officer

Steven’s strong communication skills enabled him to effectively engage with executives and stakeholders. He played a pivotal role in leading the effort to develop a flexible and reusable e-commerce platform using Shopify. This initiative empowered our company to swiftly adapt and pivot in response to market demands.

Thomas McMennamin

Chief Product Officer

Steve’s passion for building and continuous improvement in e-commerce and digital experience shines in what he does. Steve is thoughtful, supportive, collaborative and is always thinking three steps ahead. 

Chloe Davis Giraldi

Vice President, Nutrition Science

Steve has passion for bringing the A game in everything he pursues. I’ve witnessed a wide gamut of ideas and solutions come from Steve over these past years. Around the clock thinking and commitment. He’s wholesome, empathetic and definitely one I’d want on my team for the long haul.

Stephen Sprulock

Producer + Creative Director

Why work with Steve?

  • Uniquely qualified with experience as a founder, agency professional and marketing director.
  • Experience scaling multiple brands at different stages of their lifecycle.
  • Collaborative approach to involve key stakeholders and remove potential barriers.
  • Faster than an agency because I build the strategy and execute it, which simplfies the overall process.
  • Retained or hourly rates to fit your needs.

Skills & Services:

Team Leadership & Marketing Operations
Go-to-Market Strategy & Execution
Ecommerce Design & Development
Data Analytics & Marketing Attribution
Performance Marketing & Creative Testing
Customer Retention & Customer Experience

Ways I can help you:

Digital Projects:

Looking for help on a specific initative like SEO, analytics & reporting, or prehaps building a new website?  We can work together to craft a scope to fit your project that I can execute against.

Consulting:

Do you need to improve your digital marketing but are not sure how? I can consult with you and build an actionable roadmap to take your digital marketing to the next level.

Fractional Work:

Ongoing digital marketing support can be a challenge if you are not ready to hire more full-time talent and don’t want the cost of another agency.  I can work in a fractional capacity to add bandwidth and augment your exsisting team.

Get in Touch with Steven Lee Anderson